Privacy Policy — Seabuckthorn Guide

1. Who We Are

This Privacy Policy applies to Seabuckthorn Guide (operating at seabuckthornguide.com), referred to in this document as "we," "us," or "our." We are an independent editorial website providing evidence-based information about seabuckthorn products and skincare.

2. Information We Collect

Information you provide

  • Email address — when you subscribe to our newsletter or contact us
  • Comments — when you leave comments on articles, including the name and email you provide
  • Contact form data — when you reach out via our contact form

Information collected automatically

  • Analytics data — page views, referral sources, device type, country (via Google Analytics)
  • Cookies — small text files that help the site function and remember preferences
  • Server logs — IP address, browser type, and access times for security purposes

3. How We Use Your Information

We use the information we collect only for these purposes:

  • Sending newsletter content you've subscribed to
  • Responding to your inquiries and comments
  • Understanding how readers use the site so we can improve content
  • Protecting the site against spam, fraud, and security threats
  • Complying with legal obligations

We do not sell, rent, or share your personal information with advertisers, data brokers, or third parties for marketing purposes.

4. Cookies & Tracking

We use cookies and similar tracking technologies for:

  • Essential cookies — required for the site to function
  • Analytics cookies — Google Analytics tracks anonymized usage patterns
  • Affiliate cookies — when you click affiliate links, those merchants may set cookies to attribute the click

You can disable cookies in your browser settings. Most browsers also offer a "Do Not Track" option. Disabling cookies may affect site functionality.

5. Third-Party Services

We use these third-party services that may collect data:

  • Google Analytics — for traffic analysis (anonymized)
  • Email service provider — for newsletter delivery
  • WordPress hosting — for site infrastructure
  • Affiliate programs — including Amazon Associates, where applicable

Each service has its own privacy policy governing how they handle your data.

6. Your Rights

Depending on your location, you may have the following rights:

  • Access — request a copy of personal data we hold about you
  • Correction — request that we correct inaccurate data
  • Deletion — request that we delete your personal data
  • Opt out — unsubscribe from emails or opt out of analytics
  • Portability — receive your data in a portable format

If you live in the EU (GDPR), UK, California (CCPA), or another jurisdiction with privacy regulations, these rights apply to you. Contact us using the information below to exercise any of them.

7. Data Retention

We retain personal data only as long as necessary for the purposes it was collected:

  • Newsletter emails: until you unsubscribe
  • Comments: indefinitely, unless you request removal
  • Analytics data: 26 months (Google Analytics default)
  • Server logs: up to 90 days

8. Data Security

We implement reasonable technical and organizational measures to protect your data, including SSL/HTTPS encryption, secure hosting, and limited access controls. However, no method of transmission over the internet is 100% secure.

9. Children's Privacy

This site is not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices or legal requirements. We will post the updated version on this page with a new "Last Updated" date. Significant changes will be communicated via the site or newsletter.

11. Contact Us

Questions About Privacy?

If you have any questions about this Privacy Policy, want to exercise your rights, or wish to lodge a complaint, please contact us:

Email: privacy@seabuckthornguide.com
Through our contact form: seabuckthornguide.com/contact